
Behind the Brand
Edie Parker

Brett Heyman started Edie Parker in New York nearly fifteen years ago with a single object: the acrylic clutch, glossy, colorful, built like a piece of jewelry you could carry. The label has since widened into fashion, home, entertaining, and smoking accessories, each category run through the same instinct for design that makes people stop and ask about it.
Flower by Edie Parker took that instinct into cannabis, treating rolling trays, ashtrays, and accessories as objects worth displaying rather than hiding. Vogue called it the Stoner's Dior. Forbes named it the Coco Chanel of Cannabis, a line picked up by The New York Times, WSJ, and Paper Mag. The brand is female-founded and female-operated, built on the idea that a good time deserves good design.














